Questions
Common questions
Do you work with businesses in Lisbon?
Yes, remotely from Albania. One hour behind Albania. Working-hour overlap is the practical thing to check before scoping anything time-sensitive.
Which sectors in Lisbon do you work with?
Technology and startups, tourism and hospitality, real estate, business services and outsourcing, and a large international remote-work population.
What do people get wrong about marketing in Lisbon?
The domestic Portuguese market and the international Lisbon scene are two different clients with two different briefs — conflating them is the common error.
What advertising rules apply in Lisbon?
Advertising rules, data protection and invoicing are national rather than local. The Código da Publicidade governs advertising, with enforcement by the Direção-Geral do Consumidor and self-regulation through the Auto Regulação Publicitária (ARP). The regime follows the EU baseline closely, with specific restrictions around advertising to children and around food and beverage claims.
How does invoicing work for a Lisbon client?
Standard EU reverse charge for B2B. Portugal requires certified invoicing software for locally established businesses and applies an ATCUD code and QR requirements to domestic invoices — relevant when contracting through a Portuguese entity rather than cross-border.